Originally posted: 05.11.2012

by Randy Salzman

If you have a pass at Squaw/Alpine, the benefits you get just got better. From their site:

NEW! Retail discount for all passholders. We’ve doubled the retail discount to 30% at all Squaw and Alpine owned stores. The only exceptions are sunglasses and GoPro products, which are not eligible for the 30% discount.

NEW! 50% off a lift ticket for a friend or family member on any day your pass is valid. One lift ticket per passholder.

NEW! 50% off a lift ticket for you on any day that your pass is not valid. One lift ticket per passholder. Tickets are non-transferrable & for passholder use only.

NEW! 10% off food at both Squaw and Alpine: valid at Squaw/Alpine owned: Olympic House food courts, The Arc, Funi’s, Last Chair Bar, Coffee Bar, Ice Bar, Chalet, Alpine Meadows Lodge Food Court.

That second one is huge! It could certainly lead to passholders finding new friends.

Also, I think there are other posts about it, but Squaw/Alpine is offering $14 lift tickets on Valentine’s Day. And there’s a Valentine’s Party at Alpine tomorrow. Including a dating game. Oh, and Alpenglow is doing a demo day tomorrow with tons of Backcountry skis/gear to try out.

Details on dating and Demo day:




  • Consider ride sharing to Tahoe to reduce your carbon footprint, save money and expand your social circle in the process: http://www.snowpals.org/rideshare/
  • Enjoy a full day of skiing or riding and let a professional driver transport you to your favorite Tahoe resort – use ‘snowpals12′ to get $6-$40 off Bay Area Ski Bus trips and ski & ride travel destinations.