Property Owner’s Guide & Tips on How for Increase Bookings to your Airbnb or VRBO Listing!
No time wasted here so let’s get to it:
(1) Professional photography highly recommended – this is the most important factor if you’d like to attract renters over other listings in the same geographical area. Invest the money to hire a pro photographer to take photos of your rental property especially to feature the amenities that make your rental stands out from the rest, be it hot tub, lake views, prime location, etc.
Even if you have a tight budget, consider hiring an ‘up and coming’ photographer from Craigslist to take professional looking photos of your vacation home/ski lease property. And yes, it’s true: “a picture is worth a thousand words” and photos are priceless when it comes to instant appeal which will get you more clicks on your rental listing which equates to more booking inquiries.
(2) Take time to write a clear and concise description of your rental/ski lease listing and be sure to include things such as:
* amenities? what makes your rental property unique? prime location at the base of Squaw? hot tub and sauna?
* how many people can your property sleep/accommodate? How many beds and baths total?
* location and proximity of your property in relation to points of interests in the area: resorts, restaurants, grocery markets, etc.
* is this a family type rental or a group type rental?
* duration of rental/lease: daily, monthly or winter seasonal lease?
* rental/lease rates: discount if booked for longer term? Security deposit? Cleaning fee? Snow plow service included? Utilities included?
* how many covered parking spaces? flat driveway?
* pet friendly? other restrictions?
* for group ski lease, guest fees? full time residence ok?
* for ski lease group, it’s good idea to describe age range of people in the group and preferences for social activities, apres ski happy hour, family type shared meals, etc
* best way to contact you: by email, phone, text or?
* what basic information would you like from potential renters or ski lease members to provide as part of initial email contact so you can get an idea of who they are? Ask renters to share something about themselves such as profession, LinkedIn profile, FB, Instagram, etc.
(3) Make use of well written rental agreements:
Your rental agreement is essential for setting expectations between you and your guests/renters/lease members! It provides a sense of security for all parties involved, and defines the rules and policies for the property prior to their stay. Some key items to include in rental/lease agreements:
* Maximum Occupancy
* Cancellation Policies
* House Rules (very important to be specific)
* Check In/Out procedures (be clear & specific)
* Damage Policy
Consider having your renters/lease members read and sign House Rules and rental policies to show that they clearly understood your rental terms prior to their stay. For example, include in your policy things like where guests can smoke, where they can’t smoke (a fine is levied if they are caught smoking where they aren’t allowed to). Consider including rules and policies on pets, occupancy and type of use (no wild parties, etc).
Visit the following sites to view some examples/templates of Lake Tahoe area lease/rental agreements/terms/contracts/policies:
(4) Complete a rental market research ‘due diligence’: ask yourself.. ‘have I priced my rental or ski lease competitively for the current rental market for my geographical area my rental is located in?’
Do some market research and make sure to price ‘apples to apples’ comparison based on rental location, number of bedrooms, baths, amenities, square footage, etc. If you don’t nail your rental pricing competitively, you won’t get as many rental inquiries no matter how pretty your rental photos look.
Next, perform keyword searches on Airbnb, VRBO and Craigslist among other rental sites to get an idea of what is the current market rate for rentals/ski leases.
(5) Lastly, leverage your social connections (before you submit your listing) by asking family and friends to give you feedback on ways to improve your rental/ski lease listing for clarity, conciseness and appeal.
Lake Tahoe Area Ski Leases and Vacation Rentals: SnowPals is a Good Value Listing / Advertising Alternative to VRBO and Airbnb
About SnowPals.. we have been connecting busy SF Bay Area snow-sports enthusiasts together to share skiing, snowboarding experiences and to share ski leases / to book Lake Tahoe area vacation rentals for the last 21 years since 1999.
Advertise on SnowPals by listing your Tahoe rental, seasonal ski lease or family / group members ski lease share to get results.
Feedback from property owners who have listed with us:
“We have used SnowPals for 4 yrs in a row to help find others to share our ski lease. We have had great success with quality applicants. We have tried other sites and none can compare. The nominal fee is a great value.” – Chris of Family Ski Lease Agate Bay.
“I think SnowPals is fantastic; I’ve actually been on both sides of SnowPals. We actually found this ski lease last year on SnowPals and the organizer from last year wanted to hit up North Lake this year, so we took over the lease. We included the $40 listing fee within our rent so actually the person who is leasing from us will pay that. We obviously didn’t tell them that, but I think $40 is a reasonable amount for someone to pay to alleviate the stress of finding the right fit. We filled the spot for the ski-lease quickly! Thanks for your help. We had so many people interested. My husband was telling me that he thinks SnowPals has great potential, and I agree with him. We had at least 25 people contact us, which means there’s a market for matching up owners of homes with tenants. Not sure if SnowPals has the capability to essentially be a management company to find tenants, but I do know our organizer last year actually found our place by reaching out to Airbnb/VRBO listings in Tahoe to see if we could take the house off their hands for the winter time. Just a thought. I am sure it would invaluable to an owner. Hopefully one day we’ll be coming to you to help lease our home in Tahoe 🙂 ” – Sally B. of Tahoe Heavenly Boulder Lodge Ski Out Condo | Page down to read more feedback from property owners, ski lease groups and families who have listed on SnowPals.
Are you looking for a good value alternative to listing your vacation rental or ski lease on Airbnb, VRBO, FlipKey or HomeAway? We offer a simple and low $40 ad listing fee; notably we do not charge renters and we’ve been connecting property owners with renters since 1999.
Are you not getting noticed because your listing is on sites next to thousands of other properties? What does it matter if your target audience can not find you?
SnowPals’ listing is affordable, user friendly, and niche targeted to Lake Tahoe vacation rentals and ski leases. We’ve been helping vacation rental owners increase their booking referrals since 1999 by connecting SF Bay Area professionals who enjoy snow sports with Tahoe area property owners to book vacation rentals and ski lease organizers looking for seasonal ski lease members.
For 21 years, SnowPals have been connecting San Francisco Bay Area residents and visitors to Tahoe together for outdoor activities and snow sports. SnowPals’ 8,230 members list (as of October 2019) grows yearly and we have a 16,000+ audience reach for social media, newsletter list and new visitors to our website; the chart below is a screenshot of SnowPals’ visitor statistics from Google Analytics:
Get results: increase your vacation rental bookings by advertising on SnowPals to reach your Lake Tahoe rentals target audience.
Comparison of Airbnb & VRBO Advertising / Listing Fees
AirBnB listing fees: Takes 3% of the overall rental price (plus added fees) as their charge. This includes credit card processing fees also. (note: guests are apparently charged 6-12% of the booking as a fee to them, so keep this in mind when pricing your home compared to your competition).
VRBO listing fees: They have the option of no listing fee and 10% fee per booking. This includes the credit card processing fees also. You can also choose to pay a yearly fee starting at $349 for the year. It says there’s a 0% fee, but it’s a bit misleading since you still have to pay for credit card processing. So in reality it’s a 10% fee with no yearly fee or a 3% with $349/yr. (or more depending on plan). SnowPals is a good value alternative to listing on Airbnb and VRBO for the Lake Tahoe area; list your vacation rental or ski lease to get booking referrals. To get an idea of what people are listing; browse vacation rentals and ski leases.
Are you considering turning your home or vacation rental property into a seasonal winter ski lease?
Reviews And Feedback From People Who Have Listed With Us
== The following are feedback/reviews from ski lease/vacation rental advertisers who have listed with SnowPals who sent in their feedback directly instead of posting to Facebook. ==
“Another year, another house filled! Will we ever have continuity of ski lease members? Probably not. Thank you SnowPals for making the worst part of ski season as easy as possible.” – Malcolm; listed: Alpine Meadows ski lease. Ski lease filled on 11/10/2019.
“I highly recommend using SnowPals to post your available ski lease. I listed my ski lease to look for 2 more ski lease members for my ski lease and it worked perfectly within 1 week of posting. Thanks Snow-Pals!” -Caroline, listed: Tahoe City Ski Lease. Two membership spots filled on 10/9/2019.
“We had our place posted on Airbnb as a Winter Ski Lease and on other online listings for about 4 months and maybe had 3-4 inquiries. Within 1 day of posting our chalet for winter ski lease rental on SnowPals, we had immediate inquiries and we had it leased within a couple of weeks. Tim is great to work with and made the process super easy. I will definitely continue to use SnowPals listing!” – Margie, property owner of Tahoe City Chalet. 10/2/2019; you can also read this review on SnowPals Facebook Page to verify.
“SnowPals has been a huge help in finding the last few member of our ski lease this year. Not only does the service act as a recruiting tool, it is a great resource for members to see lease specifics and photos of the house even after they have signed up. Creating a listing was easy, and personally I thought the advertising support was extremely responsive to emails. Thanks for offering a great service.” – Jonas of Truckee New Luxury House 11/16/2018
“I’ve been a member of Snow Pals since it started. For the last two years I have been using the cabin share ad listing on SnowPals to fill vacancies in my seasonal rental. For the money involved this is a great deal as it targets a very direct market. It’s incredible that so many Bay Area snow sports enthusiasts get together in this manner. Highly recommended.” – John W. of Donner Lake Cabin Share 10/5/2018
“We have used SnowPals for 4 yrs in a row to help find others to share our ski lease. We have had great success with quality applicants. We have tried other sites and none can compare. The nominal fee is a great value.” – Chris of Family Ski Lease Agate Bay 10/1/2018
“Thanks to your wonderful website, our cabin is now full for the 2018-19 ski season. This is our 6th season advertising our ski lease on SnowPals. I had about 35 people contact me for the listing this year. I don’t know how you they do it, but with SnowPals we get only professional folks and most of them people familiar with snow country. I had tried craigslist and pretty much just got people who wanted to pay $100 and have someplace to lay their head, and could they make the $100 payment in two payments. When I switched to Snowpals.org I found almost exclusively professional working people who had no trouble paying the full lease membership fee and who appreciates a nice, uncrowded place, which is how we do our cabin. THANKS!!” – JoAnn M. of Alpine Meadows Luxury Ski Lease 09/10/2018
“Snowpals ski lease listing is the best for the Tahoe area lease and rental market advertising! It’s well worth the $40 listing fee which is comparatively very cheap. I very much appreciate all you guys do in attracting folks who share a passion for snow sports.” – Christine S. of Tahoe Donner Truckee Ski Lease 9/6/2018
“Thank you Snowpals. I have listed my vacation rental property for the last 4 years with great results. The results from Snowpals advertising brings me good responsible renters every year. I only list with Snowpals now.” – Randy S. of North Tahoe Home Rental 9/6/2018
“I’ve listed my ski lease ads on Snowpals over the past several years. The ads have helped me greatly in filling the memberships in my ski annual ski leases. They have also given me the opportunity to meet and get to know and create some great friendships over the years!” – Jack D. of Lake View Tahoe Donner Ski Lease 9/4/2018
“Our Snowpals ski lease ad listing worked great. We posted the ad on a Wednesday, and had filled the last 4 spots in our house within 6 days. We had plenty of responses which allowed us to be selective and ensure a good fit for the house. We would definitely use it again. Thanks!” – Kelle & Marc of Great Donner Lake Ski Lease 12/5/2017
“Snowpals offer a great ski lease listing service! I was uncertain at first about whether we’ll actually find someone we wanted to share a ski lease with, however lots of people ended up approaching me of all ages and backgrounds. Most of those seemed like they would be a good fit, and it only took me a single meeting with one of the first responders to decide it would be awesome to share a lease with. I give SnowPals a rating of 10/10; would re-list next year if we need people to join our ski lease!” Jaco R. of Heavenly Kirkwood Ski Lease 11/18/2017
“Listing my ski lease on Snowpals helped us fill the remaining 5 spots with cool people (and great skiers, even one woman who has trained with the US ski team!). It’s better than posting on Craigslist, because all of the people who reach out are actual ski/snowboard enthusiasts. Would definitely recommend, and $40 is totally worth it–just put it into your ski lease budget–a drop in the bucket for great ski members additions!” – Alan A. of Ski Palace Tahoe City Ski Lease 11/16/2017
“I can’t say enough about how great my experience with Snowpals was! Snowpals made it easy and logistically possible to find cool ski / snowboarders for our house!! You know the people you find and who find your listing are like minded, and love to be in the snow! The vetting process is so much faster, and it’s a great community to get involved with.” – Michelle M. of Squaw Valley Ski Lease 11/08/2017
“This is our second season using Snowpals to find the last couple members of our ski lease. It’s easy to post and we end up getting tons of responses! We’ve had so much success that every person we’ve found so far on Snowpals has joined the cabin for the next season! Definitely worth $40 ad fee!” – Miriam M. of Alpine Meadows Ski Lease 11/02/2017
“For the second year in a row I found great tenants in less than a week on Snowpals aka SkiPals. So much more efficient than using Craigslist, which attracts all the international people on visas, and Airbnb, which attracts weekend rentals. Will continue to be my go to Snowpals to list my ski lease.” – Kathleen M. of Kings Beach Ski Lease 10/26/2017
“I’ve now used Snowpals two years in a row to fill my ski lease and it’s been an amazingly smooth process! There are so many fun people who share my enthusiasm for ski season – and are all courteous, helpful, clean, and overall a blast to hang out with. I can’t imagine going back to trying to hunt down unsure friends! Snowpals is now my go-to for filling my ski lease every year.” – Agatha of Heavenly Four Bedroom Ski In Out Ski Lease 10/5/2017
“We’ve used SnowPals for the last couple of seasons and compared to other listings it’s brought in the best leads by far. Keeping our listing up-to-date is always easy, and this year we didn’t bother to list anywhere else… it’s not worth the time or trouble vs relying on SnowPals.” – Robert H. of Beautiful NEW Truckee Luxury House 10/2/2017
“I think Snowpals is fantastic; I’ve actually been on both sides of Snowpals. We actually found this ski lease last year on Snowpals and the organizer from last year wanted to hit up North Lake this year, so we took over the lease. We included the $35 fee within our rent so actually the person who is leasing from us will pay that. We obviously didn’t tell them that, but I think $40 is a reasonable amount for someone to pay to alleviate the stress of finding the right fit. We filled the spot for the ski-lease quickly! Thanks for your help. We had so many people interested. My husband was telling me that he thinks Snowpals has great potential, and I agree with him. We had at least 25 people contact us, which means there’s a market for matching up owners of homes with tenants. Not sure if Snowpals has the capability to essentially be a management company to find tenants, but I do know our organizer last year actually found our place by reaching out to Airbnb/VRBO listings in Tahoe to see if we could take the house off their hands for the winter time. Just a thought. I am sure it would invaluable to an owner. Hopefully one day we’ll be coming to you to help lease our home in Tahoe 🙂 ” – Sally B. of Tahoe Heavenly Boulder Lodge Ski Out Condo 9/26/2017
“I am please to let you know that we filled our ski lease in Tahoe Donner. I am sold on Snowpals! Last time we were in the market for a replacement, we advertised on CraigsList and this was a much more pleasant experience! Thanks for your help.” – Laurie B. of Beautiful Tahoe Donner Ski Lease 9/22/2017
“Tim and the Snow Pals’ team have made filling our ski lease drop dead simple. One post and we fill our lease right up.” – Micaiah F. of Meyers Ski Lease 9/18/2017
“We have successfully used Snowpals to fill a few vacancies in our house over the years (pre-season and mid-season). We received multiple responses in a short amount of time, and nobody flaked (unlike experience with other sources). Snowpals is definitely worth the minimal advertising investment.” – Jen W. of Carnelian Bay Ski Lease 11/30/2016
“Snowpals is a great site to get quality referrals for our vacation rental. I received more than 23 different enquirers and had my vacation rental condo booked for as a ski lease within a month of posting. I am pleased with the professional renter we were connected with and look forward to using SnowPals again next year.” – Kathleen M. of Northstar Condo Vacation Rental 11/25/2016
“Thanks to Snowpals we went from 5 members and an expensive, empty house to a dynamic group of 11 consisting of regular and weekdays only members in about a month’s time. A $40 listing fee saved the original members over $1200 each, and we all made new friends!” – Kate S. of South Lake Tahoe Ski Lease with Hot Tub 11/24/2016
“Snowpals is a great resource which helped us to find additional members for our ski lease. We now have a fun winter to look forward to with a great group of skiers from San Francisco. Snowpals’ website was easy to use, and ad placement just took a few minutes and we got tons of responses. I would definitely use Snowpals again.” – Alexis R. of Tahoe Donner Ski Lease 11/21/2016
“I was astounded by how much high quality interest I got through Snowpals – I could have easily filled my lease twice over. Tim at Snowpals was very responsive; great experience overall, would use it again and would be happy to recommend to others.” – Anne R. of Tahoe City Ski Lease Memberships 10/27/2016
“Snowpals saved our winter this year! We wanted to organize a ski lease but had friends who were unsure if they could commit. We listed our lease on snowpals in mid September and were able to fill it by the end of September. And the people we met are amazing! I would highly recommend using snowpals for anyone trying to organize a ski lease.” – Agatha B. of Heavenly Ski-in/out Ski Lease 9/28/2016
“Snowpals is just what you need if you are trying to fill your ski lease with quality members. I posted an ad on Snowpals, and within 9 days I had received a dozen inquiries. We were able to close out our roster quickly and conveniently. I will use the site again for certain.” – Alex P. of Alpine Meadows Year Round Family Ski Lease 9/17/2016
“Thanks for running Snowpals’ website. Met some of my best friends on here when I found my first ski lease. This year we advertised on Snowpals and filled our ski lease memberships quickly.” – Justin H. of Alpine Meadows Ski Lease 9/20/2016
“Snowpals helped us find amazing families and fill our lease more quickly this year than we ever have in the past! I highly recommend snowpals for anyone who is looking to fill a few spots in their ski house!” – John H. of Tahoe Donner Family Ski Lease 9/12/2016
“Thanks for listing my ski lease quickly – in the last 10 days I got a lot of people who where interested, so now I finalized and we’re full 🙂 ! Thanks again for your help and for SnowPals, it’s great to get this done so quickly!” – Jan V., Tahoe Donner Luxury Cabin
“We found 4 great folks via Snowpals to fill up our ski lease. Totally worth the $35 ad listing fee. It usually took us longer to fill our lease with another listing service we had to pay a higher listing fee than Snowpals’. Thanks!” Mike M., Carnelian Bay Ski Cabin
“Last year we advertised on both Snowpals and Craigslist. The Craigslist responders were to a person looking for the cheapest bed possible, with one scammer who wanted to come look at the house when we weren’t there, and tried to get all sorts of information from me. The Snowpals responders (last year and this year), were professional, business owners, professors, and high tech people. We will certainly be back next year!”- JoAnn M, ski lease organizer, Alpine Meadows Ski Lease
“I’m very happy with the quality of people referrals your site attracts. Keep up the good work!” – Sandy W., owner of Truckee Rental House
“It was awesome posting on Snowpals! Within 36 hours, I received a bunch of responses in my inbox, and our listing closed fairly quickly. All the emails were super nice and friendly, and many responses were from people already familiar with the Tahoe area and experienced in previous ski leases, which was a huge plus!” – Cindy L., Tahoe City Ski Lease
“SnowPals is a far better resource than Craigslist or the local papers. For several years running I’ve managed to find excellent full season renters in a very short time and with minimal hassle. Thanks Snowpals!” — Chris K., Markleeville homeowner
“We got about twice as many queries from SnowPals as from Craigslist. The queries seemed from ‘more normal’ people, and it was nice to not have to hit renew every few days.” – Trent G., Donner Lake Ski Lease
“Advertising my ski lease on Snowpals was quick, easy and highly effective! In no time, I had responses from really nice, high-caliber potential ski cabin members. I filled my spots in no time with people I really like, who are a great fit for the cabin.” – Heather D. of Alpine Meadows Ski Lease
* Read additional reviews from people who have advertised / listed their Tahoe vacation rental and ski lease on SnowPals’ Facebook page: